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Discovering innovation ecosystems with AmorePacific

In order to keep ahead of the beauty trends, AmorePacific needed to design an inspirational program for its senior executives. We created a personalized program and accompanied the executive committee and the brand CEOs in their discovery of the Chinese and American ecosystems.
2
ecosystems
20
senior executives
25
meetings

WHERE WE STARTED

AmorePacific is the leading cosmetics company in South Korea. For over half a century, the company has been at the forefront of technological developments to meet the highest standards of health and beauty. To confront reality and set new challenges, AmorePacific made several Learning Expeditions to the United States and China.

 

THE CHALLENGE

IDENTIFY THE NEW TRENDS AND TECHNOLOGIES THAT WILL SHAPE THE FUTURE OF BEAUTY

 

MEET WITH POTENTIAL PARTNERS IN SILICON VALLEY AND SHENZHEN

 

INTEGRATE NEW CHALLENGES INTO THE BUSINESS STRATEGIES

WHAT WE DID

We designed a series of Learning Expeditions in Silicon Valley and Shenzhen. Each program was highly customized and spanned over a period of 2 to 4 days, depending on the challenges and the objectives to achieve. AMOREPACIFIC also benefited from presentations by FABERNOVEL's in-house specialists on the applications of Artificial Intelligence in retail.

The team

Estelle Yafi Sarfati
Head of FABERNOVEL INSTITUTE USA
Olivia Malterre
Project Analyst

Heajin Shin

Chief Learning Officer

@ AmorePacific

A Learning Expedition with FABERNOVEL INSTITUTE was an eye-opening experience for all of our brand executives. They could see what’s happening in Silicon Valley and how other companies were dealing with this new wave, Digital Transformation, in a snapshot. With their expertise in Digital Innovation and their understanding of Amorepacific, FABERNOVEL INSTITUTE designed the program well and picked the most innovative and inspiring companies to suit our needs. It was such an intense and intriguing experience!

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